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You are browsing the posts tagged Email Marketing

Deskera CRM – Better Campaign Management

Deskera CRM – Better Campaign Management

Sometime ago, we had written about designing effective email campaigns. Today we will take a look at how we can use Deskera CRM to not only design and manage email campaigns, but also to track and manage all kind of campaigns. Campaign Management is an important feature of Deskera CRM. It allows you to reach out to your audience, identify people who respond, and close business with them. Key advantages of Deskera CRM - Campaign Management include: Easy to build and manage marketing campaigns. Build targeted marketing campaigns that address each customer segment with the products and services they need.…
Designing An Effective Email Campaign…

Designing An Effective Email Campaign…

Email campaigns are more popular than any other marketing campaign primarily because they: Are easy to track Reach Target Audience Are Cost Effective Recent studies show that more than 2 billion people use email worldwide. That is nearly a quarter of the world population! It goes without saying then that it is important to have email campaigns as a part of an overall marketing strategy. Either in form of newsletters or promotional offers, emails provide a highly engaging form of communication. Designing an effective email campaign though, is easier said than done. Unless the campaign is designed and tested properly,…
Email Campaigns – Compliance with CAN-SPAM Act 2003

Email Campaigns – Compliance with CAN-SPAM Act 2003

Compliance with CAN-SPAM Act 2003 is important before designing and running any email marketing campaigns for US based targets. Violation of the Act could lead to legal and financial penalties, and result in erosion of brand value. Hence it is important to ensure that all campaigns adhere to the following 3 basic types of compliance: Unsubscribe Compliance A visible and operable unsubscribe mechanism is present in all emails. Consumer opt-out requests are honored within 10 days. Opt-out lists also known as "Suppression lists" are only used for compliance purposes. Content Compliance Accurate From lines (including "friendly Froms") Relevant subject lines…
Deskera CRM – Case SLA Management

Deskera CRM – Case SLA Management

These are exciting times. Our development team has come with a great new addition to the already long list of amazing features available in Deskera CRM. These features, a result of our customer-centric approach to development, will directly impact your business, making it better, easier, faster. Let's take a look at the new enhancement - Service Level Agreement (SLA) Management for cases: With this functionality, SLAs could be defined for responding to cases created, with escalation rules to ensure follow up and timely closure. This functionality makes Deskera CRM one of the most comprehensive, most feature-rich, web-based CRM solution. The…
Deskera CRM – May Release

Deskera CRM – May Release

The best just got better. We're glad to share with you the following updates to Deskera CRM which will help run your business better, easier, faster. Multi-File Upload -- Save time by uploading multiple files at once in "Campaign Management" CRM on the go -- Now you can use your Blackberry device to Set goals in CRM for your workforce View list of critical overdue tasks Better Reporting: "Total" row added in Opportunity by Region report Added functionality to show 3 Opportunity Report's graphs on the Dashboard Other Items - This release includes 10+ bug fixes and performance issues reported…
Import files with over 15,000 records in Deskera CRM

Import files with over 15,000 records in Deskera CRM

You can easily import huge lists of Contacts, Leads, Accounts or Target lists for E-mail Marketing campaigns in Deskera CRM. Unlike most CRMs, there’s no upper limit to the number of entries you import. The Deskera Team has successfully imported more than 15,000 records in one go and is currently working to raise the bar even higher. With the new Import Wizard, everyone from a beginner to the most advanced users can easily import their information and make sure only what they need is added to the CRM. Let’s take a Quick Tour Import XLS file for adding any number…
Effective Campaign Management, Email Marketing and more with Deskera CRM

Effective Campaign Management, Email Marketing and more with Deskera CRM

If you are still not reaching the people who count, but counting the people you reach, then it’s time to switch to Deskera Campaign Management. You can add E-mail Marketing to your campaigns and monitor the effectiveness of your marketing campaigns in real time. This feature provides you with a complete campaign management makeover, which will definitely better your business prospects. Get a complete overview of Deskera CRM’s Campaign Management and the way it works in our interactive video given below. Learn how a campaign is created, how email marketing campaign is added, target lists are made, emails are sent…
3 easy steps to effectively manage Email Campaigns in Deskera CRM

3 easy steps to effectively manage Email Campaigns in Deskera CRM

Run successful Email Campaigns and monitor their performance closely. Deskera CRM allows you to easily add E-mail Marketing to your campaigns and monitor the effectiveness of your marketing campaigns in real time. This feature provides you with a complete campaign management makeover, which will definitely enhance your business prospects. Create and manage Email Marketing in three easy steps: Step 1: Create Target Lists Create a list of people whom you want to target by using a particular email marketing campaign. ‘Create new target list’ by either adding targets/contacts or importing them from leads, contacts, targets or users easily. You can…